China Briefing News

China Releases 12th Five-Year Plan for the Wine Industry

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In order to support and regulate the healthy development of the wine industry, China issued the “12th Five-Year Development Plan for the Wine Industry” on July 6.

China’s Exploding Wine Consumption

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U.S., Chile, Australia as well as old world wines all generating increasing market shares as China develops new tastes Op-Ed Commentary: Chris Devonshire-Ellis May 21 – China is a country that continues to surprise, even 20 years after I first established my business there. Back in 1992, drinking coffee was limited to the few hotels […]

China’s Wine Market Shows Great Potential

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By Vivian Ni Nov. 21 – The surging demand for wine in China has made the country one of the most important target markets for global wine producers, as regular Chinese consumers are now becoming more receptive to Western wine, and wealthy Chinese buyers are considering red wine as a new type of speculative investment […]

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