How to Define a Business Scope in China and the UK?

Posted by Written by Dezan Shira & Associates Reading Time: 4 minutes

Our latest episode focuses on defining a business scope in China and the UK.


When expanding a business into new international markets, it is important to ensure that the business scope is clearly defined and understood by all parties. In our latest episode, we will explore how to define a business scope in China and the UK and look at some of the top practices for doing so according to industry professionals.

One of the first steps in defining a business scope is to understand the local market conditions and regulations. This can be done by conducting market research, speaking with local lawyers or experts, and attending trade shows or conferences. Once you have a good understanding of the local market conditions, you can begin to develop your business model and determine what products or services you will offer.

Another important step in defining a business scope is to understand the needs of your target market. This can be done through market research, surveys, and interviews with potential customers. It is important to ensure that you are able to meet the needs of your target market before expanding into a new territory.

By understanding the local market conditions and the needs of your target market, you can begin to develop a clear business scope. When doing so, it is important to keep in mind any restrictions that may be placed on your business by the government or other regulatory bodies – it is important to communicate this information to all parties involved in the expansion process. We speak more about these regulations in the video.

This series concentrates on the UK-China business angle. Every week, we will add a new video that answers some of the most frequently asked questions about setting up a company in China and the UK. Each video answers the same issues from both the China and UK perspectives.

Key insights will be provided by, Maria Kotova, Head of UK Business Development and China market entry director at Dezan Shira & Associates, and Lisa Gui, Assistant Manager at HW Fisher.

If you have any questions about doing business in China or the UK, reach us at UK.Ireland@dezshira.com.

Episode 6: Defining the business scope in China and the UK

How to define the business scope - China versus UK

Products in the UK that are subject to strict regulations: 

When expanding your business into the UK, it is important to be aware of these regulations and ensure that your business scope takes them into account. Failure to do so could result in problems down the road. By taking the time to properly define your business scope from the outset, you can avoid these potential problems and set your business up for success in the UK market.

  • Alcohol
  • Tobacco
  • Clothing
  • Electrical Devices
  • Firearms
  • Medical Devices and Equipment
  • Food and Drink
  • Cosmetics

These are just a few examples of products in the UK that are subject to strict regulations which can restrict sales in the UK or prevent importation.

Defining a Business Scope in China: 

Some things to keep in mind when defining a business scope in China:

  • Define your business scope at the pre-investment stage to decide on what type of legal entity meets your objectives.
  • The Chinese government has strict regulations on products and services that can be sold within its borders.
  • It is important to consult with local lawyers or experts to make sure that your product or service is allowed to be sold in China.
  • The Chinese market is much different from markets in other countries, so it is important to understand the needs of Chinese consumers before expanding into the country. By taking the time to properly define your business scope and consult with local experts, you can ensure that your business is able to operate successfully in China.

See more from the series

Episode 5

The Importance of Trademark Registration in China

Episode 4

Episode 3

Opening a business bank account in UK and China video discussion

Episode 2

office premise requirement when registering a company in China and UK video discussion

Episode 1

company holding structure - China and the UK - video discussion


About Us

China Briefing is written and produced by Dezan Shira & Associates. The practice assists foreign investors into China and has done so since 1992 through offices in Beijing, Tianjin, Dalian, Qingdao, Shanghai, Hangzhou, Ningbo, Suzhou, Guangzhou, Dongguan, Zhongshan, Shenzhen, and Hong Kong. Please contact the firm for assistance in China at uk.ireland@dezshira.com.

Dezan Shira & Associates has offices in Vietnam, Indonesia, Singapore, United States, Germany, Italy, India, and Russia, in addition to our trade research facilities along the Belt & Road Initiative. We also have partner firms assisting foreign investors in The Philippines, Malaysia, Thailand, Bangladesh.